Steve Belkowitz captures the soul of the senior set

Every year, I get more inquiries from companies who want images of active-lifestyle seniors. Philadelphia-based still and motion photographer Steve Belkowitz has a real talent for bringing out the inner joy in people of any age. Steve knows that no matter how much experience and wisdom people have, we’re all still kids inside, so he looks for situations and moments that help older people connect with that feeling of youthful fun and relaxation. Recognizing that seniors might have a bit less stamina, he does his homework in advance—scouting and setting up shots, props and colors as much as possible to keep the actual shoot short and sweet. These images all feature “real people,” not models. They’re great examples of how Steve strikes just the right balance of spontaneous authenticity and polished precision that commercial work requires—no matter how young or old his subjects are.