On the Run in San Francisco: Lifestyle Photography from Nader Khouri

Faced with hair-raising complexity and tight timing, photographer Nader Khouri knows there’s only one way to nail the shoot: plan, plan and plan some more. The payoff is clear in his latest lifestyle photography for Lennar’s new San Francisco Shipyard development.

“This shoot had a lot of moving parts, so, first step, I wanted a great producer on the team,” says Nader. “To me, that’s Amy Silberman.” Nader relied on Amy to keep things running smoothly, managing permits, talent, time and budgets on the 3-day, 10 location shoot. “Amy knows so many people and she is a logistics magician,” he says.

Together, the team planned for every possibility. They chartered a boat for a commuting shot, rented restaurants, shops and an office location, procured permits for SF city streets, Muni platforms, the Port Authority and RV parking, wrangled 8 models and their schedules, secured catering, created Plan B scenarios and managed budgets, call sheets and crew book.

Then it was time to take the actual photos. The client wanted to showcase the way residents would live, work, shop and relax in the new community. Nader worked closely with the talent to get natural performances on a run-and-gun timeline.

“I love how it came out,” says Nader. “And we had an epic celebration with the crew when it was all over.” You can see more of Nader’s lifestyle photography, as well as his impressive food and beverage work, here.

Lennar San Francisco Shipyard: Nader Khouri, photographer; Amy Silberman, Producer; Lisa Moir, Wardrobe and Props; Deborah Dapolito and Veronica Sjoen, Makeup & Hair, Models, Blackwell Files.

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On the Run in San Francisco: Lifestyle Photography from Nader Khouri

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