Behind the scenes with Jay Fram


One of the things I enjoy about my job is getting to visit sets and locations. I never get tired of peeking behind the scenes to see how the creative sausage is made. That’s why I love this “making of” video that documents how photographer Jay Fram created some incredible imagery to promote an audio technology that’s so clear it feels like people are in the same room, even when they’re half a world apart. Jay brought that idea to life visually by building three high-finish conference room sets that could be seamlessly spliced together in split-screen images. I think you’ll enjoy this 2-minute video that gives you a sense of how Jay thinks and sees—and how he handles the challenges of a big-production shoot with skill, artistic confidence, and a lighthearted sense of fun.




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